Why add voice content to your marketing mix? To extend the life and reach of your content marketing. 10 types of audio content formats to use.
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How a Black Friday campaign page can build authority A campaign page, such as a Black Friday one, is significantly easier to earn links to than any other type of page on a site. Other websites, such as publishers, are less willing to link to a product page or category page for example, and why […]
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The Ultimate content audit guide increases your content marketing value. Includes how to do a content inventory, content audit and content governance.
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Looking to become voice-first? Then overcome these 5 voice marketing challenges to help your brand and business. Includes tips and charts.
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Use these 4 tips to make your shopping bags extend your promotional budget. Includes examples and tips for improving your brand's shopping bags.
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Looking to expand your reach with guest posts? Then follow these 10 Guest Blogging Tips. They give you the inside scoop on how to land guest blog posts.
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Want to know how voice marketing works to extend your reach and results? Here are 5 ways. With voice marketing charts to improve your marketing
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Does you have a set of Guest Blogging Policies? Use these 13 tips to create a checklist for your guest post policies.
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Want to improve your voice and audio marketing reach? Then add these 10 audio marketing lessons to your business plans. Includes checklist.
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Heidi Cohen interviews Matt Blumberg. New Book: Startup CXO: A Field Guide To Scaling Up Your Company’s Critical Functions and Teams Heidi: Startup CXO reads like a handbook for the senior management team of a startup that intends to grow into a full fledged business. It should be required reading for anyone considering starting a business (as versus a side hustle), scaling a startup, or joining a startup in a key management role. Unlike many books on the market, it fills a definable niche of Startup CEOs and their management team. While it’s easy-to-consume so readers can find the sections that interest them, it’s a graduate level textbook. Unlike most business books, it clocks in at 600+ pages. To start, what inspired you to write this book and how does this relate to your new firm, Bolster? Matt: After selling … Continue reading
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It’s time to reassess priorities Full credit to Jo Maugham for eloquently calling out the two faces of The Sun. The reaction and blatant hypocrisy from the tabloids act as a stark reminder that as a country we have a long way to go when it comes to being kind, not least the British tabloid […]
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Want to know what the Seismic Shift Marketing is and why and how it will impact your business? Get the Seismic Marketing Shift definition, data and tips to succeed.
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