The crucial role clients play in Digital PR and link building

Begin the relationship on solid foundations To keep the honeymoon phase in full swing there’s two key things to iron out. The first is about offering-up all necessary information we need to make effective decisions, and the second helps to uncover any potential knowledge gaps in-house on Digital PR, link building and our processes. A […]

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Content Marketing World Authors Will Make You Smarter

Want to be a content marketing smarty? Check out these Content Marketing World authors. Since books are the ultimate long form content marketing, they know how to create the useful information you need.

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AMG Author Interview – Dan Gingiss, The Experience Maker

Want to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on "The Experience Maker" to attract and retain customers longer and profitably.

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CMOs: How to prepare for the GA4 switchover

What is it again? The TLDR version is that GA4 is the new (gold) standard for GA; it expands data collection and brings premium features to the masses. However, this isn’t just tinkering around the edges (I’m looking at you Universal Analytics),  it’s a complete rebuild and radical rethink of the platform. Implementing it is […]

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How Book Marketing Can Actually Improve Your Content Marketing Results

Want to expand your content marketing? Then add book marketing to increase your audience and sales. Includes case studies, examples and tips.

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5 Pricing Challenges: What You Need To Know To Improve Outcomes

Do pricing challenges hurt your results? Use these tactics to better price your offering to improve your marketing strategy and profitability.

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Black Friday: Last minute SEO fixes to ensure success

Make sure your website is ready to handle the increased traffic Hopefully in the last few months you’ve been improving your site performance on the back of Google’s page experience update anyway, but now you’ll also need to make sure your servers and site are ready to handle the increased traffic. Otherwise, all that work will […]

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Presentation Success: How To Create A Killer Preso Every Time

Do you know how to create presentation success? Use these 31 steps to create a killer preso to help your content marketing. Includes case study.

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AMG Author Interview – Carla Johnson, RE:Think Innovation

Heidi Cohen interviews Carla Johnson. New Book: RE:Think Innovation Heidi: To start, what inspired you to write this book? Was it a specific event or did it grow out of your past consulting? Carla: I was inspired to write RE:Think Innovation® because over the years, I’ve had so many people say to me, “I could never come up with great ideas.” As a person who has more ideas than I could ever do anything with in a lifetime, I just didn’t understand it! That sent me down the rabbit hole of finding out where people get inspiration for their ideas. Here’s a video that explains it – Heidi: What is the key concept behind your book? How did you come up with it Carla: I believe that innovation is everybody’s business. In fact, 90% of innovation happens outside of traditional product … Continue reading

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Influencer Marketing Relations: How To Improve Your Results

Want to know about the why, who & what of influencer relations marketing?  Get the data and tactics  you need to create or improve your influencer marketing.

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Top Marketing Books: Experts Recommend the Best!

Want to get a marketing education? Read the top marketing books recommended by experts. They  share their favorites & why every marketer should read them.

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50 Marketing Quotes For Back-To-School

Need inspiration to get your marketing on track for success? Then try these 50 marketing quotes for back-to-school.

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