Thursday, September 30, 2021

The crucial role clients play in Digital PR and link building

Begin the relationship on solid foundations To keep the honeymoon phase in full swing there’s two key things to iron out. The first is about offering-up all necessary information we need to make effective decisions, and the second helps to uncover any potential knowledge gaps in-house on Digital PR, link building and our processes. A […]

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Tuesday, September 28, 2021

Content Marketing World Authors Will Make You Smarter

Andy Crestodina - Content ChemistryWant to be a content marketing smarty? Check out these Content Marketing World authors. Since books are the ultimate long form content marketing, they know how to create the useful information you need.

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Sunday, September 26, 2021

AMG Author Interview – Dan Gingiss, The Experience Maker

the experience makerWant to improve your customer experience (or CX)? Read this author interviews with Dan Gingiss on "The Experience Maker" to attract and retain customers longer and profitably.

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Thursday, September 23, 2021

CMOs: How to prepare for the GA4 switchover

What is it again? The TLDR version is that GA4 is the new (gold) standard for GA; it expands data collection and brings premium features to the masses. However, this isn’t just tinkering around the edges (I’m looking at you Universal Analytics),  it’s a complete rebuild and radical rethink of the platform. Implementing it is […]

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